CobaltCapture

User since
Features
AI Ad Generator, Branding, Soundtrack, Templates
A person leans back in a chair with hands behind their head, looking upward. Text on the image reads: "There is a simpler way.
CobaltCapture logo with a blue square symbol on the left and the company name in blue and black text on a light background.
Brand CobaltCapture
Industry SaaS
Cobalt Capture is a browser-based visual feedback tool for software teams. Users capture a screen, talk or type through what they see, and publish a clean review that works as a public link, a markdown export, a PDF, or a Word doc. The same artifact reads well for a developer, a designer, a client, or an AI coding agent like Cursor or Claude Code. There’s nothing to install and no signup needed to try it. The workflow takes about a minute: capture the screen, add a comment by voice or text, then publish and hand off. Cobalt Capture is built for product reviews, QA bug reports, design reviews, client feedback, and pull request reviews. It runs free, with unlimited reviews, screenshots, and voice dictation.

1220

Video views

387

Signups from the videos

11

Hours saved

Challenge: Selling a Workflow You Have to See

Cobalt Capture is a workflow, not a single feature. Capture a screen, talk through it, hand off clean output an AI coding agent can read. That’s easy to do and hard to describe. Reading about it doesn’t click. People have to watch the loop to understand why it beats a Loom video an agent can’t watch or a screenshot buried in Slack. The team needed video to show the workflow in motion. Ad videos to pull developers in, and a product intro that walked someone from blank tab to shareable review in under a minute. The trouble was making them. Cobalt Capture is a lean team focused on building the product. They didn’t have a video person, and the dev-tools space is loud. A clip had to look sharp to earn a developer’s attention, but the team couldn’t spend days in editing software to get there. Every new agent integration and use case was another video they wanted but didn’t have time to produce.
“Our whole product is a workflow you have to see, so we needed video and we had nobody to make it. Biteable got us a product intro and a set of ads in an afternoon, and they looked like a real team made them. It saved us days we’d rather spend on the product.”
–Daniel Reyes

Solution: Polished Videos Without a Video Person

Biteable let the team make sharp videos without hiring an editor. They started from Templates instead of a blank timeline, then built each video around one clear job: show the capture, narrate, hand-off loop. The AI Ad Generator turned short prompts into ad drafts the team could tighten, which got a first version on screen fast. Branding kept Cobalt Capture’s colors and mark consistent, so the ads and the product intro looked like one product, not a pile of one-offs. Soundtrack added music that matched the clean, technical tone without a licensing search. Collaboration meant more than one person could shape a video at once, so a founder and a marketer could leave notes and edit the same project instead of trading files back and forth. The payoff was a process the team could repeat. A product intro and a batch of ad videos came together in hours, not weeks. When a new use case or agent integration shipped, a video could go out with it instead of sitting on a wish list.
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Results: 1,220 Views and 387 New Signups

The videos earned attention and turned it into signups. Cobalt Capture’s clips pulled in 1,220 views and drove 387 new signups, as developers watched the workflow once and got it. Seeing the loop did what a paragraph of copy couldn’t. Making the videos in house also gave the team back 11 hours they would have spent briefing and waiting on outside help. That time went straight back into the product. Instead of choosing between shipping a feature and showing it off, the team could do both in the same week. The bigger shift was momentum. With Templates and Branding set, each new video took less effort than the last. The team could match a video to a fresh use case or agent integration as it shipped, keeping the marketing as fast-moving as the product. For a small team in a crowded dev-tools market, that steady, polished output helped Cobalt Capture punch above its size.

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